Nauzan Consulting –
in more detail…
The sections below provide an illustration of key projects we can support on
Key blocks for your Competitor Strategy
A competitive environment, whether based in nature or in commerce, is about survival of the fittest. These are our key foundations for your survival in your environment:
Problem: All of your organisation needs to pull together for the same goal, as with cells in a living organism. If they are not, then weaknesses occur.
The Nauzan solution:
Interactive programmes to eradicate the disease of complacency in the presence of competitive threat.
Problem: You are watching your competition but, unlike these meerkats, you might not be looking for the right information.
The Nauzan solution:
We believe that a fit-for-survival intelligence gathering approach needs to go well beyond the ordinary. Market share data is akin to driving solely through your rear-view mirror. We can help resolve this for you.
Problem: They’ve got good data, but organisations can still miss opportunities if they do not consider and plan for a competitor’s next move.
The Nauzan solution:
We can run a scenario planning exercise (aka wargaming) to
prepare strategies and counter-strategies.
Problem: Survival and prosperity can depend on a willingness to fight. What if you are not prepared, or not willing to take it on? Even if it’s a parasite, it may require a lot of effort to shake it off.
The Nauzan solution:
We can help you with this important consideration, including the various ways to being on a permanent or rapidly mobilised war-footing.
Nauzan Consulting: Immediate
opportunity for Trade Show booking on exclusive terms.
IFA Berlin, September 2025: The leading appliances and consumer electronics trade fair will be here before you know it.
Held over an exhausting long weekend in the run up to your peak season, this might be a tiresome and unwelcome add-on to your competitor intelligence gathering tasks, but in-person nuggets of information can be priceless in the long run.
I have a track record of scratching beyond the consumer-facing surface, reporting back in an engaging way, and have the potential to act as a go-between with your legal representatives should misleading information be presented against your organisation’s interests.
